Detect and prevent automated bot traffic to maintain a secure and trustworthy user experience. TrustedClicks protects your website from bots by intercepting threats at every stage of the user’s journey.
Prevent large-scale bot traffic and avoid distributed denial of service (DDoS) attacks. Ensure your website remains accessible to genuine customers. This uninterrupted access to your platform keeps customers engaged and loyal, protecting your business from revenue losses and maintaining a competitive edge.
By eliminating bot traffic, we optimize your pageviews, bounce rate, session duration, and conversions to reflect genuine user engagement. This means accurate pageviews free from artificial spikes, a bounce rate that truly measures visitor interest, session durations that align with human behavior, and conversions driven by real customers—not fake submissions.
Add TrustedClicks to your existing systems with a simple 2-step process. It integrates smoothly into your workflow with minimal setup. Use our API for for accurate bot detection without interrupting your operations. Our solution strengthens your security while keeping your processes running efficiently and effectively.
By incorporating IP fraud scores into your fraud detection toolkit, you can preemptively block suspicious transactions and mitigate risks. This proactive approach not only improves the security of your e-commerce site but also enhances the overall user experience by reducing false positives and ensuring that legitimate customers are not unduly inconvenienced
Bot traffic refers to automated activity on a website or digital platform generated by software programs, known as bots, rather than human users. These bots can perform tasks like crawling web pages, submitting forms, or clicking links, often at a much faster or slower pace than a person would. While some bot traffic is harmless—like search engine bots indexing a site—malicious bots can be used for fraudulent purposes, such as launching attacks, stealing data, or skewing analytics with
fake interactions. Essentially, it’s any online traffic that doesn’t come from a real human visitor.
Yes, bot traffic should be blocked, especially when it’s malicious or disruptive. While some bots, like those from search engines, serve a useful purpose, harmful bot traffic can overload your website, skew analytics, steal data, or even launch attacks like DDoS. Blocking it keeps your platform secure, ensures accurate insights, and protects the experience for real users—making it a smart move for any digital operation.
Bot detection technology is aimed at differentiating between bots and real users, as well as identifying legitimate login attempts versus unauthorized requests made by bots. Detection methods utilize engines and threat intelligence to identify bot activity and respond accordingly.
Detecting bot traffic relies on several methods to separate automated activity from genuine human interactions. One key approach is analyzing behavior, tracking patterns and speeds—bots often navigate or interact much faster or slower than humans. Monitoring IP addresses is another tactic, flagging suspicious activity like excessive requests from a single source in a short timeframe. Using CAPTCHAs can also weed out bots, as many struggle to handle these tasks. Combining these techniques allows businesses to effectively reduce the impact of fraudulent bot traffic on their platforms. The TrustedClicks IP scoring tool assesses IP addresses and provides a comprehensive score, empowering you to strengthen security and stop fraud in its tracks.
TrustedClicks is an AI-powered IP scoring software designed to protect businesses from online threats like click fraud, bot traffic, and invalid clicks.
By analyzing visitor IPs in real time, TrustedClicks assigns risk scores to detect and block fraudulent activity, ensuring only genuine traffic interacts with your digital assets.
